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The freelancing economy is growing and freelancers are here to stay. Companies are changing their hiring policies to adapt to this new normal of working style. Hiring a freelancer would be perfect when you have a one-time project, a limited budget, or want an expert for your project.  Whether you hire a full-time worker or … Continue reading How to select an ideal freelancer?

With everything moving online in this digitalized world, the internet is an important source for businesses to reach out to potential customers. In order to sustain in this competitive environment, the need to attract more people is increasing rapidly. They have to go out there and make people aware of their existence. As entities are … Continue reading How To Write a Perfect Cold Email?

CHAMPIONS - A technology platform launched by the Union Ministry of Micro, Small and Medium Enterprises (MSME). Another step is taken by the government of India, to support local businesses and small enterprises. The web portal is a one-stop-shop for MSME ministry that operates as a control room and a management information system.  The name … Continue reading ‘CHAMPIONS’ – A new Web portal for MSMEs

“The trouble with the world is not that people know too little; it's that they know so many things that just aren't so.” -Mark Twain When taking a different route from the traditional working method, people often judge you on the basis of the rumors they have heard or their own knowledge of the same. … Continue reading Misconceptions About Freelancers

One of the most common reasons for an unsuccessful project is the lack of a clear and inadequate brief. Well-written brief works as a benchmark to evaluate the work. A great brief should result in two things, nailing the client’s expectations, and help in creating the work that you are proud of.  A brief is … Continue reading What a good brief should look like?

When your brief and budget align, you are in a good position for future growth. A client brief specifying an accommodating budget gives the business a sense of direction to proceed further. As a client, it is your responsibility to frame the budget keeping in mind the kind of work you want to get done. … Continue reading Why should your Brief and Budget align?

A client brief is a critical input for the project. The brief is a document provided by the client to the business they want to work with. The information established in the document is used as the basis for the activity to be conducted. With the brief, you know the needs and demands of the … Continue reading What happens when you get a vague brief?

Businesses are to be made responsible entities. To make them more serious about their contribution to society, the ministry of corporate affairs (MCA) has presented a new system called Business Responsibility and Sustainability Report (BRSR). A move for corporates to report all non-financial disclosures under the same single source.  It is an improvised version of … Continue reading Startups may have to contribute towards India’s Sustainability Goals

Coming from a small village in Odisha, Riten took a plunge early in his life by choosing Stand up comedy (that too in regional language) as his profession. A designer by the day and a standup comic by the night, Riten is confident that he will be able to fulfill his parent’s wishes through persistence … Continue reading Riten: Designer by the day and Standup comic by the night

Few people have the clarity of what they want to do in their professional life. Gyan is a clear-headed professional who ditched a dream Engineering job at Flipkart to pursue a formal education in design. With a lot of design freelancing projects in his portfolio, an internship and 5 gruelling rounds of interview, he finally … Continue reading Gyan Lakhwani: Freelancing His Way To UX Designer At Microsoft