What Should Small Businesses Focus On More – PR Or Advertising?

One of the biggest mistakes committed by businesses while marketing their offerings is getting confused between PR and advertising. Although the two activities fall into the same ballpark when it comes to marketing, they are inherently different. If you run a small-scale business, it is important to understand the difference between the two and make … Continue reading What Should Small Businesses Focus On More – PR Or Advertising?

Pandemic: SMBs Adopts Digital Tools, Revival Push

Image (source) Small business owners decided to shut their shops, malls, bars, and restaurants after the Government of different nations said the number of Coronavirus cases had spiked and lockdown is the only option to prevent virus spread.  In addition to the unprecedented health crisis, the Covid-19 pandemic has disrupted every aspect of social and … Continue reading Pandemic: SMBs Adopts Digital Tools, Revival Push

Invoicing Software For Freelancers & Small Businesses: Factors To Consider

Refrens.com - an online invoice generator for small businesses, agencies, and freelancers. As a freelancer or even as a small business owner, you work hard. In order to provide an exceptional product or service, you work closely with your client using your all resources in the hopes this will yield good returns. However, easier said … Continue reading Invoicing Software For Freelancers & Small Businesses: Factors To Consider

Best Shopify SEO Blogs To Help You Improve Organic Traffic

In this step-by-step guide, you will learn how to Optimize the SEO to your e-commerce site to rank higher, increase your click-through rate, improve user experience, and get more targeted traffic. All of which will, of course, increase online sales. Shopify SEO Guide: Your Ultimate Step-by-Step Guide to Rank #1 (2021)Shopify SEO — The Essential … Continue reading Best Shopify SEO Blogs To Help You Improve Organic Traffic

How to Become a Professional Content Writer in India

Do you enjoy writing? Are you looking at building your career as a professional content writer? You will be then glad to know that content writing is considered an extremely rewarding career nowadays. With the world moving forward into digitalization, content writers are in tremendous demand. This makes content writing an incredibly challenging profession. Nevertheless, … Continue reading How to Become a Professional Content Writer in India

What is the cost of developing WordPress websites?

WordPress is a platform that allows people to develop high-performance, fully-functional websites without writing code, and according to a report by W3Tech, WordPress has a whooping 39% market share of the entire global traffic. Some famous brands who have used WordPress are Techcrunch, Sony Music, BBC America, Bloomblerg Professional, and many more. What makes WordPress … Continue reading What is the cost of developing WordPress websites?