One of the biggest mistakes committed by businesses while marketing their offerings is getting confused between PR and advertising. Although the two activities fall into the same ballpark when it comes to marketing, they are inherently different. If you run a small-scale business, it is important to understand the difference between the two and make … Continue reading What Should Small Businesses Focus On More – PR Or Advertising?
Image (source) Small business owners decided to shut their shops, malls, bars, and restaurants after the Government of different nations said the number of Coronavirus cases had spiked and lockdown is the only option to prevent virus spread. In addition to the unprecedented health crisis, the Covid-19 pandemic has disrupted every aspect of social and … Continue reading Pandemic: SMBs Adopts Digital Tools, Revival Push
Guest Posts In Digital Marketing Simply put, guest posting is one of the easiest ways to spread the brand’s message while also ensuring the personal growth of your business. This is why it has cemented a strong reputation for itself in the digital marketing industry. Long story cut short; guest posting is the best marketing … Continue reading Importance Of Guest Posts In Digital Marketing
Refrens.com - an online invoice generator for small businesses, agencies, and freelancers. As a freelancer or even as a small business owner, you work hard. In order to provide an exceptional product or service, you work closely with your client using your all resources in the hopes this will yield good returns. However, easier said … Continue reading Invoicing Software For Freelancers & Small Businesses: Factors To Consider
According to the Economist, Americans in the post-2020 era spend around 60% of their work time at home. In the rise of 2021 lifts on bans and a general refusal of working from an office, the job market seems to be changing at rates nobody could have predicted. Many people now say they would rather … Continue reading How to Write the Best Freelance Proposal
In this step-by-step guide, you will learn how to Optimize the SEO to your e-commerce site to rank higher, increase your click-through rate, improve user experience, and get more targeted traffic. All of which will, of course, increase online sales. Shopify SEO Guide: Your Ultimate Step-by-Step Guide to Rank #1 (2021)Shopify SEO — The Essential … Continue reading Best Shopify SEO Blogs To Help You Improve Organic Traffic
Do you enjoy writing? Are you looking at building your career as a professional content writer? You will be then glad to know that content writing is considered an extremely rewarding career nowadays. With the world moving forward into digitalization, content writers are in tremendous demand. This makes content writing an incredibly challenging profession. Nevertheless, … Continue reading How to Become a Professional Content Writer in India
We are aware of the fact that the function of fuel is to propel a vehicle and it is the same thing that digital marketing nowadays plays a role in a business. Digital marketing is the need of the hour to propel a business to achieve its goals. It is expected to play an important … Continue reading Step by Step Path and Growth of Content Writers in India
WordPress is a platform that allows people to develop high-performance, fully-functional websites without writing code, and according to a report by W3Tech, WordPress has a whooping 39% market share of the entire global traffic. Some famous brands who have used WordPress are Techcrunch, Sony Music, BBC America, Bloomblerg Professional, and many more. What makes WordPress … Continue reading What is the cost of developing WordPress websites?
What is a keyword? A keyword is something that people search on Google, or other search engines to find information that’s relevant to their requirements. Example - Mr Mishra has developed an app, and now wants to increase his app installs, therefore he's looking for people who can help him increase his app installs, so … Continue reading How to Perform Keyword Research